The Authority Accelerator 30-Day Business Book Writing Bootcamp
An accountability and coaching program to position and write your business book draft in 30 days.
Is Your Business Book (Still) Waiting To Be Written?
Are you an expert, consultant or business owner who knows that a book will take your business to the next level, but you’re struggling to turn it into reality?
Are you looking to grow your thought leadership as a tool to reach new audiences, but you need a push to make it happen?
“I’ll write a book someday,” you say?
What's holding your back from 'finally' writing your business book:
lack of time
The busyness of your day makes setting aside time to write feel overwhelming. The Authority Accelerator 30-Day Book Writing Bootcamp will teach you time blocking to chip away at your word count day by day in a way that feels manageable and not overwhelming.
lack of structure
Not having a plan for writing or for what you want to write creates confusion which leads to procrastination. With our {Name your resource} plan and online community, you’ll know your goals and have dedicated writing blocks so you stay out of procrastination and look forward to productive writing time.
brand gaps
Not having a clear foundation on your brand, audience, message and positioning will make writing harder. The Authority Book Blueprint™ we'll help you get clear on your book positioning so it's targeted to the right audience.
self-doubt roadblocks
Have perfectionism, imposter syndrome, or comparison kept you from writing? Our weekly mindset coaching will keep you out of self-doubt and into self-belief and reframe them in a way that no longer keeps you stuck.
bad writer syndrome
It’s time to leave the red pen marks in the past where they belong and write now. Leave the editing to the experts but remember that they can’t edit a blank page.
fear of failing
Worried that you’ll write a book that no one will read? Every writer has that fear! One thing is for sure, if you don’t write your book, no one will read it. It’s time to see how many readers you can reach!
Your Business Book Draft in 30 Days...
→ No More Thinking "Next Year"
→ No More Pushing It Off to "Later"
FINALLY!
Get Your Business Book Draft Written in May 2025
JUST IMAGINE...
✓ Getting all of the writing you’ve been avoiding done in 30 DAYS!
✓ Holding a draft of your book in your hands by June 1st, 2025!
✓Adding “Author” to your LinkedIn headline and bio!
✓ Publishing a book this year to boost your brand and business
✓ Feeling amazing and full of pride in seeing a longtime dream become reality
YOU WROTE A BOOK!!
Let's Be Honest....
Why Haven't You Started Yet?
Why Haven't You Started Yet?
Why Haven't You Started Yet?
Why Haven't You Started Yet?
WE GET IT
→ It's Not Easy To Do This Alone...
You've got the vision to write a book that will grow your brand and business, but something's holding you back...
→ Maybe it's the daunting blank page staring back at you, the nagging voice of perfectionism whispering, "This isn’t very good,” or “You’re not a good writer.”
→ Perhaps fear has you second-guessing your every word, or even your authority for the work you do.
→ Maybe you hear the relentless clock ticking, which convinces you that there's never enough time to write the darn words.
No matter your reason, your business book is an important part of your business’s growth, BUT it will not write itself.
→ It's Time to Overcome Those Obstacles
Join The Authority Accelerator 30-Day Book Writing Bootcamp and stop the excuses and stagnation as you take massive, intentional action on your business book.
This 30-day journey isn't about polished prose or perfect paragraphs.
It's about quantity, it’s about getting the hardest part of the book writing process done completing your draft.
→ You Won’t Have To Go On This Journey Alone When You Join The Authority Accelerator 30-Day Book Writing Bootcamp
Double Your Transformation
With Two Expert Guides
When you join The Authority Accelerator 30-Day Book Writing Bootcamp, you'll have two experts….one, an accountability and self-doubt mindset expert and the other, an executive personal branding & PR strategist and 2x author will ensure your book is on track with a strong foundation
→ With a twist...
They'll be writing their own book drafts right alongside. you.
Michelle B Griffin
Michelle B. Griffin is an executive personal branding and PR strategist, 2x published author, TEDx speaker and founder of Brand Leaders, a thought leadership branding advisory. She'll be teaching her signature Authority Book Blueprint™ so you're clear, confident and cohesive in your book and message. Her weekly strategy and positioning sessions will clarify your premise, goals, audience, messaging and marketing foundations needed for a well-positioned brand and business asset and PR tool.
Jen Laffin
Jen Laffin is an accountability and self-doubt mindset expert who helps goal-setters become goal-getters. Jen knows how to help you show up to your writing time and overcome any self-doubt roadblocks that try to take you on a detour through "Procrastination Land." Jen will offer weekly mindset coaching sessions during the program to help you stay on track and keep your headspace in the best possible place so your writing time can be easy and productive.
Why NOW Is The Best Time...
Your book draft can be a reality in 2025
Your book isn't just a collection of words; it's a powerful tool for elevating you and your business to new heights. Imagine the authority and credibility of being a published author in your field.
Picture the doors it will open, the connections it will forge, and its impact on your audience. Writing a book will help you grow your thought leadership and/or your business.
What's In Store For You...
here's what's included...
book positioning planner
We've covered you from idea to draft. Michelle's Authority Book Blueprint™ will lead you step-by-step through creating a writing plan and helping you understand how your book will unfold to ensure you stay focused, organized, and on target to reach your goal and reduce the confusion you feel and the time you waste from not taking this step.
accountability
What gets measured is what matters - Check in daily on our Challenge’s word count accountability tracker to share your progress with others in the Challenge. We are challenging you to write daily. Remember, it’s only for 30 days…You CAN do it! And if you go missing, we’ll come find you. :)
mindset coaching
Say goodbye to writer's block and hello to unstoppable creativity. Every Wednesday, we'll meet to talk through any resistance you're feeling toward your writing. Jen's mindset coaching will get you through doubt and discomfort. The urge to quit won’t even enter your mind when you’ve got this support!
group writing time
Join us on Zoom every Monday - Friday in May from 5:30 - 6:30 am CT for silent, cameras-off co-writing time. Pour yourself a cup of coffee or tea and tune in to write. Imagine the feeling of beginning the day with your writing success already achieved.
expert guest speakers
We'll have guest speakers at a few of our weekly meetings to give you even more support and information on how to make your book the success you want it to be!
next steps guidance
Find guidance on Amazon self publishing options, promotion and launching best practices, times lines and more. You'll see your clear path to bringing your book draft to book.
The Program Calendar
The 30 days will fly by when you're having fun, writing thousands of words and seeing your book dreams come to life. Join us for weekly meetings on Wednesdays at 11 am CDT. Can’t attend live? No problem! Recordings will be available for you to watch, listen or read later.
In addition, every Monday - Friday from 5:30 - 6:30 am CDT is silent, cameras-off co-writing time on Zoom for those who want to begin their day with writing.
Before We Kick Off
Watch your email for important program information, calendar links, and your Authority Book Blueprint. Get started on your book positioning blueprint as soon as you can. Getting clear on the important parts of the Blueprint will make your writing time over the next 30 days go so much easier!
Week 1: April 30
We'll kick off the program with a live Zoom meeting to review details and answer any questions you have. Jen will talk about the imposter syndrome that often accompanies any writing journey. Michelle will review your foundational first steps to clarify before you write. All calls are recorded and accessible for replay.
Week 2: May 7
You are making great progress one week into the Challenge! We’ll review any updates and insights that spring to life from the critical prep work. It’s time for a mindset lesson on what to expect in the Messy Middle so you can be prepared for the mind drama that’s about to come. Bring your struggles and questions for some live coaching support from Michelle & Jen. All calls are recorded and accessible for replay.
Week 3: May 15
You’re halfway done with the Challenge and your book draft. Just look at how fast time passes. In this session, Michelle will introduce you to new positioning and planning concepts to continue to provide your readers with an easy-to-read and take-action book experience. Jen will teach you about "Bright Shiny Thing Syndrome," which may try to distract you from finishing your draft. Again, bring us any struggles or questions you have for live coaching. All calls are recorded and accessible for replay.
Week 4: May 21
You’re in the home stretch now! This week, Jen will share how to keep your head in the game by focusing on the finish and using powerful thoughts to easily wrap up your book-writing experience. Michelle will share more teaching and tools to ensure your book flows and is engaging for readers and introduce publicity strategies to help you market and promote the book. All calls are recorded and accessible for replay.
Finale: May 28
We're almost done!! As we wrap up this challenge, Michelle will help you reinforce your book as a business asset and what’s next for your author brand, launch and promotion plans, and launch best practices. Jen will lead you through a reflection exercise, where you will witness your growth in this Challenge on your journey to becoming a goal-getter. As always, bring any questions or challenges you are experiencing for live coaching support. All calls are recorded and accessible for replay.
Completion Celebration: June 4
Join us on Zoom to celebrate YOU and the amazing journey you’ve taken in the month of May to bring your business book into the world!
Is the Business Book Writing Bootcamp a Fit?
here's how to decide...
✓
Yes, If...
✓ You have a clear idea of what you want your book to be about, and you are ready to start writing. This Challenge is for those who have a solid idea of what to write and a container to get the writing done quickly. Some front-end organizations using Michelle’s Authority Book Blueprint™ will give you the structure you need to write with ease.
✓ You’ve wanted to write your business book ‘someday’ but have been putting it off.
✓ You recognize how important a book is to your business's growth and are willing to let that motivate you to write it and can dedicate 30 days to intentional, focused writing.
✓ You realize timing is EVERYTHING and RIGHT NOW is the time to translate your expertise into a published brand and business asset.
✓ You have a solid understanding of using technology including Zoom and your writing platform (such as Google docs) of choice.
No, If...
✘ You don’t have an idea or topic for your book. You know you want to write a book, but you have no clue what it could be about. (Catch us next time, please.)
✘ You are a newer business owner who is unsure of your message or keeps changing it.
✘ You need writing support. We are not going to teach you how to write in this book. We are providing the container and the support to make the writing happen.
✘ You are not fully committed to making this happen. This program is for committed business owners who WILL write their book.
✘ You don't feel confident enough in your writing skills and knowledge base to give it a go. This bootcamp is not for writing support or advice on becoming a stronger writer.
What They're Saying
from our last program class...
"Marketing has always been a challenge for me. I love what I do but promoting myself felt laborious. Michelle helped me clarify and craft my brand messaging and positioning that immediately got more me views, clicks and ideal clients for my coaching practice." -- Florence Doisneau
"Working with Michelle was a game-changer. She helped me clarify my focus and develop a strong personal brand." -- Catrina Ossmann
"I had so much information ~ written and in my mind ~ yet could not find a way to clearly articulate, package and present my message in a simple way that resonated with others. I am forever grateful for her patience and support that got me noticed, fast." -- Lisa Richer
"Michelle's approach is warm and supportive while at the same time she's sharp in diagnosing branding issues, working through solutions, and holding me accountable." -- Sam Sivarajan, Ph.D.
“Jen is not a “one size fits all” type of coach. She listens to you, both what you say and don't say to help provide you accountability and guidance to achieve what will make you successful. -- Rachel Hassall
"Working with Jen has taught me so much both personally and professionally. Most importantly how to doubt my own doubt about what I can do, set realistic goals and ensure I am able to achieve them!” -- Ann Robinson
"Jen will help you regain your confidence by helping navigate through self-doubts, self-applied barriers to your success, and help you get organized, and show you the sky is the limit. -- Michelle Rowe
"Since working with Jen, I've learned to recognize what to do when I feel “stuck” and how to get "un-stuck” by being curious, non-judgmental and taking that leap of faith; faith in myself that I can do hard things." -- Dr. Betty-Ann Svendsen
Imagine How You'll Feel
On May 31st with your business book draft DONE!
Your Business Book Writing Investment
- Program: The Authority Accelerator 30-Day Business Book Writing Bootcamp
- Program Dates: Four weeks - April 30-May 31, 2025, plus bonus celebration
- Program Investment: $797 for 4 weeks with two expert coaches
- Program Payoff: Your Impact, influence and income-building book asset
Ready to Write Your Business Boosting Book?
If you enroll in this challenge and write your words daily, it compounds. You WILL have your completed draft by May 31, 2025
This means that you are well on your way to seeing your book published this year.
NO need to think about this...we purposefully made this a short lead time because...action-takers DECIDE AND DO.
→ Sign Up by April 29, 2025 by 11:59 pm CDT
If you've been putting off writing your book, what is holding you back? Time is nonrenewable and each day you wait means more time slips by for those you’re here to help.
Investing in yourself and your future is an asset – in authority, visibility, profits and impact,
Your expertise and transformative work and ideas will change lives, create impact and secure you as an authority in your field.
→ Short-term work for long-term wins.
You and your work are too valuable to wait another month, year or decade for this lasting legacy of a business book.
Join two expets and others on this journey together to become the published author you’re meant to be.
Become the author your business needs.
Ready to join us for The Authority Accelerator 30-Day Business Book Writing Bootcamp?
→ We're here for you and with you.
And like us, we know this is the nudge and expert help you need to bring your expertise to change lives.
Sign up by April 29, 2025 by 11:59 pm CDT and take the first step towards transforming your book dreams into reality.
No signs-up or refunds after this date.
→30 Days
→ Daily Writing
→ 2 Experts
→ 4 Weeks of Coaching
→ 4 Weeks of Open Zoom Room Writing Hours
→ Book Planning and Writing Resources
→A finished book manuscript, PRICELESS!
→ Endless payoffs and opportunities as a published author
Commitment and consistency WIN and so will you by taking part in The Authority Accelerator 30-Day Business Book Writing Bootcamp
NOW is the time.
It’s Your Moment.
This is YOUR Year.
Your future business bestseller awaits.
Your future clients await.
Future speaking gigs, podcast guesting, media mentions await.
Your finished book is the key to ALL these opportunities.
→ Let's Do This...Together!
Sign Up by April 29, 2025 by 11:59 pm CDT
→ Let's Do This...Together!
It's YOUR Time. It's YOUR Moment... FINALLY! Write Your Business Book
Join us by signing up by April 29, 2025 by 11:59 pm CDT